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Two services, two unique purposes, two target audiences. I use Twitter to connect to the internet and see what people are talking about, and I use Facebook to see what my friends are talking about.
I think the points about keeping in touch with friends is equally interesting for us grown-ups. I love Facebook because I can find out about my friends, their vacations and their kids, where they live now and how much weight they've gained.
Frankly things don't change as quickly for the over 25 as it does for the under 25 so how we keep in touch can be different. My connections don't use Facebook as often because things aren't happening that we want/need to share.
On the other hand the outside world is moving so quickly. I love knowing what is going on sooner than even live television can inform me. I am particularly excited by being connected to so many people I would never normally have any opportunity to be close to. I am sure that the connection of people is now less than 6 degrees.
Whether it is the twits from Ashton or the exchanges with his wife to the fabulous folks from Australia, the UK and the US that follow each other how else would I have this opportunity ? It certainly isn't with Facebook.
LinkedIn is another amazing tool for keeping in touch with former work colleagues. I really enjoy catching up and staying up to date. It makes networking on a professional level quite manageable. And I don't want to share my vacation photos with any of my LinkedIn contacts.
Great article.
And Megan, I am sure us middle aged folks love to hear from you.
Why I think more people my age don't use twitter is because they don't get it. They think its just about posting status updates, which they can already do on facebook, but twitter is so much more than that. I try to tell everyone I know to join twitter but unfortunately the concept is lost on them
Plus, from what I've seen, it's normally our parents in that majority age group that thinks it's pointless and we're wasting our time.
2) Teens like two way dialog. - Most celebs don't reply
3) Default experience for Twitter is a disaster. You sign up and then you are alone in a canyon.
don't worry I'm not defending anybody since I'm not a teenager but maybe based on this data and your opinions 16% of teens are smart :P
We are talking about people, not nerds who have a iPhone and a continuous internet connection. Can you understand that some people don't need to do efforts for a commucation service, that theirs friends are not using?
Hey other news check out this site.. If it takews off it could kick ebays but with its low pricing. the site is www,freewayauction.com..
- Add features or a culture that provides new value for teenagers who primarily want to talk with friends.
That, and the fact that their friends have to use it in order for them to get on board. Agreed, snowball phenom...but are you finding that teens don't follow the celebs we think of as teen-oriented? eg. Shouldn't the ability to follow Paula Abdul help w/the teen demo?
I'd rather have a product that appeals to people who can actually buy things when they click on my ads and have a larger network of "real friends" not online friends and a generation that is larger than the current.
There are more 25-40 year olds than 13-19 year olds.
Teenagers are fickle, and they're just using their parents' money, anyway. Go fig.
However, I can clearly see that this is not too often the case. I'd guess that about 90% of the people I'm following are 21 or over.
I'd argue that more high school students have smart phones and thus can social network at lunch or on break. I had a laptop all 4 years of school with Wi-Fi so social networking was easy as pie for me whle my mom (a male courier) and my dad (a personal trainer) didn't find themselves in front of a PC until they got home every night.
I'm a total dork so I don't think my case is aligned with most kids
Twitter doesn't have enough bells and whistles to really captivate this age group, compared with sites like Facebook and MySpace that have pretty colors and lots of interaction abilities.
1. They have nothing sell - You mentioned this in the "promotional tool" section of your article. This is very true for teens as well as the 90% of Twitter users who are making up on 10% of the tweet volume. Heavy users of Twitter are looking to maximize subscriptions to their stream so they can expose a relevant (hopefully) audience to their message. Few teens have this motivation.
2. Twitter is a ton of work - The concept is simple, type 140 characters and hit send. Follow people, rather subscribe to streams, of interest and off you go. But if you step back a moment you realize that the people who are finding success with Twitter have put an enormous amount of work into it. Teens hate work. Twitter is a learned behavior and it's one that is not palatable to the average person as a communications medium. Why should teens be any different?
I'm with you on the promotional aspect of things but having been on Twitter for nearly 3 years, I can say self-promotion and "marketing" wasn't associated with Twitter until 12 months ago.
Additionally, most people looking at Twitter demographics (pulled indirectly or directly from Twitter.com bios and information) admit that one does NOT have to include age or even their legitimate geographic location (remember not so long ago that everyone was to change their timezone to Iran?), so I'm finding reliable data very difficult to come by and therefore difficult to quote. Twitter doesn't even publicly share their numbers.
comScore and Nielsen traditionally report and project their statistics from panels of respondents who have agreed to download their respective softwares to track their activity online (U.S. panels ranging from 30,000-400,000 users only).
18-24 year olds are THE MOST difficult demographic to recruit for traditional Market Research panels both online and off. Why would one not theorize that this same demographic is less likely to accept "researchware" downloaded to their computers so that their activities can be monitored or even be willing to participate in a "big brother" type of activity?
I love the discussion on this, but just don't know if there's any data that can stand on it's own just yet. But to bolster the argument, I'm 43 and use Twitter & Facebook so there you go... I actually agree with ALL of your points about what Twitter needs to do to appeal to the younger group. You're spot on with those. Good job.
which in a way validates the point that it's not about the 'social' aspect, the building of connections. "Here's my stuff, I spam you, if you don't like it, I don't care." (the cost of this approach is of course that it'll be harder for them to find people who follow them back)
Veit
it is very recent lol
What is most important for Twitter to understand is what competitive set they play in relative to teens. If it is, as I suppose, texting and not other true social media platforms, they are in danger as teens appear to be very satisfied with the ease (and privacy) provided by texting.
isn't it a very well known statistic that teens don't follow traditional media (news, print, broadcast, radio) and they're glued to the web, their social circle and iPods.
Exactly! Twitter may have seen millions in free advertising this past year from big media companies that are all u sing Twitter but if teens aren't paying attention to those outlets (which it's a well known fact that most aren't) then they'll never be subject to that exposure.
Twitter, I think was comprised of a large group of teenagers (maybe 35% prior to October '08 when Twitter really started getting popular (breaking news, celebrities, national attention) and when that happened, droves of 30-45 year olds joined up because Oprah, CNN And The View were using it and now we have this demographic.
Hey new news check out this website it could kick ebay but if it ever takes off. It has really reasonable pricing compared to ebay. Its www.freewayauction.com. I think it might be a home run in a few yeas after word catches on.
And if all you write about is Cyrus and Hollywood nonsense its prob a good thing they're not wasting peoples time and space with that kind of info anyways.
Am I the only one tired of seeing crap on TT just because teens feel the need to tweet the same tag 20 times on tweets over and over and over again just to be on TT
And if all you write about is Cyrus and Hollywood nonsense its prob a good thing they're not wasting peoples time and space with that kind of info anyways.
Am I the only one tired of seeing crap on TT just because teens feel the need to tweet the same tag 20 times on tweets over and over and over again just to be on TT.
I don't think teens are any different on either of these counts. You hit the nail on the head when you said it's all about friends. As someone with very few friends in real life, I joined Twitter because the people on @MacHeist were using Twitter. I thought I'd give it a shot.
There is a certain irony to it being about friends, but such is the nature of the real world. And people who just follow their friends are missing the point, and as such won't like it. So I think if the Twitter home page told people that you're meant to follow strangers, far fewer people would quit.
Please try again. Take population percentage in mind next time.
Twitter’s inherent simplicity has the side effect of making the service super adaptable to the specific needs of all of its users. That’s why Twitter became so popular in the first place. Politicians use it to get their point across, Mashable uses it to push blog posts, and I use it to share and collaborate with fellow professionals. None of those uses (which now make up the majority of tweets) are in line with the creators’ original intent, but it turns out it doesn’t matter.
Teens will eventually find their own best practices for Twitter, and then their participation will explode and outpace any other age group like they always do. When they want to, they’ll be able to blow past all of us 24+ demos because they have a commodity most of us don’t, tons of free time.
[Shameless plug: @JustinMalvin]
Twitter’s inherent simplicity has the side effect of making the service super adaptable to the specific needs of all of its users. That’s why Twitter became so popular in the first place. Politicians use it to get their point across, Mashable uses it to push blog posts, and I use it to share and collaborate with fellow professionals. None of those uses (which now make up the majority of tweets) are in line with the creators’ original intent, but it turns out it doesn’t matter.
Teens will eventually find their own best practices for Twitter, and then their participation will explode and outpace any other age group like they always do. When they want to, they’ll be able to blow past all of us 24+ demos because they have a commodity most of us don’t, tons of free time.
[Shameless plug: @JustinMalvin]
What significant contributions could 99.9% of all teens possibly add to the discussions (other than movies, music or video games)?
The thing is, we just use Twitter SLIGHTLY different than you do. First of all, it's great to start a conversation with someone, if you want to text someone, but don't know how to start, say something about their last tweet! Or, to get an opinion, say you're out shopping, and can't decide which shirt you like more or something, TwitPic both, and ask for an opinion from ALL of your friends at once. Even just announcing that your favorite band just released their new CD and just bought it, it tells your friends, the kinds of things you like, and brings them closer into your life than they could be otherwise.
Aslo, all the time because of Twitter, I will find out one of my friends is in the EXACT same place I am, yet I didn't even know they were going to be there, it's great for learning about and connecting with your friends in REAL TIME in ways you couldn't without it.
All most teens need to do is try it, and actually have some of their friends to follow and they'll love it. If their friends are on it, pretty much all teens would love it, as I've seen in almost everyone of my friends I've brought to it. So saying Teens don't have a purpose to use it is completely wrong.
[wow. I really do ramble. XD]
they might become smarter people if they did. Mostly, my experience is: that they really don't have that connection or buy-in to the real world. Narcissists wouldn't care for Twitter either, Mostly, not all, of the younger ones are more self-involved than worldly involved.
I find Twitter one of the best ways to keep the mind on thought-provoking, mind enriching material. And the part about it not be central around pre-existing friends is terrific. Now I have pre-existing ones on Face, & my Twitter crowd of tweeter pals, to combine the experience. I love it.
Cing-Love
Imagine that you see your favorite celeb on twitter like Paris Hilton or Ashton Kutcher and as a teen, you think you have a chance to talk to your favorite star. Because they have tons of followers, a teen can send messages all day long and not get any responses. Teenagers will not put up with that. They may have tons of friends on twitter and the responses and retweets will *still* be few. Teens want to be able to forge an identity on the internet and have their friends respond to it.
Twitter is great as an equalizing social media and popularity is at the whim of the twitterverse. But the average teenager may not be patient enough to stick around to figure out how to be loved by twitter.
Before I joined twitter one of my friends wrote on my 'wall' on Facebook that i should join twitter. I had no clue what it even was so I asked and their description was "It's basically like when you update your status on here." ... I felt like replying 'wtf is the point in that?' but simply said 'nah that's not for me, sorry.'
Then twitter started to get around more with my friends and I kept getting loads more people trying to encourage me to join, and after a while my curiosity got the better of me. But I still couldn't see the point! Infact, my first tweet was "Really don't understand the point in this .....6:26 PM Apr 7th from web "
haha. But then I found that my favourite site (http://www.socialvibe.com) had a twitter acct, which i followed, and that got me more into it and sparked my interest in starting my own blog, which then gave me something to tweet. But as the months have gone on, i've been less interested in tweeting about my own blog and more interested in reading about others! I follow so many different newspapers and blogs and a few celebrities and journalists, I totally see how useful it is now!
But that sorta thing really doesn't appeal to most teenagers at all, like this article says..
Besides the "being followed" factor, there's not much you can do to fabricate this cooler-than-you-actually-are persona.
Teens moving in these environments convey personal messaging in the cheapest possible way--directly face to face, or on cheap cell phones with text plans.
Teens have no interest in the impersonal ad stream or the latest breaking news--unless it's delivered by friends.
Teens don't use twitter because they don't get anything they need from it that they can't get in a cheaper, funner, more convenient way elsewhere.
Considering the data that reveals that the vast majority of tweets come from the tiniest set of the population, i don't think the concept that older people want an audience holds much water, if anything.
The sole advantage twitter has compared to facebook updates is the openness of it's data and api's. If facebook took a less restrictive stance to both, you would see twitter vanish.
Considering the data that reveals that the vast majority of tweets come from the tiniest set of the population, i don't think the concept that older people want an audience holds much water, if anything.
The sole advantage twitter has compared to facebook updates is the openness of it's data and api's. If facebook took a less restrictive stance to both, you would see twitter vanish.
2) Teens like pictures. So do I. Twitter is generally devoid of useful ones.
3) You and others somehow seem to be under the misguided impression Twitter is god's gift and is going to revolutionize the world, end world poverty etc. It's not, and any intelligent person realizes its limitations
4) Maybe they have better things to do, ie real world friends, and aren't bothered about things like publicity
5) Twitter is filled with people spouting crap. Messages filled with just the name of trending topics (they're on the sidebar, duh), badly informed opinions, and its a lot harder to avoid them than on Facebook
5) No real work or information sharing can be done in 140 characters.
I use Twitter as a publicity tool for my website and work, it's okay but it's not that great, I only use it because lots of people already did.
I suspect most teens are tweeting on cell phones, and not using tweetdeck on a pc.
And its been pointed out, famous people that teens want to know about have massive followings. I would suggest that its better to have one teen twitterer that reads tweets but seldom sends them, it better than 20 spam accounts.
I tweet about my life, my relationships, my dramas, whatever I feel like. I tweet about a TV show I'm watching, my love and respect for Demi Lovato, or a revelation about some celebrity my friends and I came to.
I get @replies from people I don't even know going through the same thing, thinking along the same lines. It makes connections. And you realize you're not alone in that fight with your best friend or having that guy check you out only to go to make out with some other girl. There are other people out there who know how you feel.
I think it's ridiculous that people are saying Teens Don't Tweet because we have nothing to say. We have a lot to say. Is anyone ready to listen?
I tweet about my life, my relationships, my dramas, whatever I feel like. I tweet about a TV show I'm watching, my love and respect for Demi Lovato, or a revelation about some celebrity my friends and I came to.
I get @replies from people I don't even know going through the same thing, thinking along the same lines. It makes connections. And you realize you're not alone in that fight with your best friend or having that guy check you out only to go to make out with some other girl. There are other people out there who know how you feel.
I think it's ridiculous that people are saying Teens Don't Tweet because we have nothing to say. We have a lot to say. Is anyone ready to listen?
They use facebook though, and imo, facebook is useless compared to twitter, all people do is play games while in class and answer the question "what are you doing?", I don't benefit by using facebook but I do by using twitter.
I find myself trying to get my friends to use Twitter not only in person but on Facebook! Just yesterday after reading Paul Abdul's tweets on not returning to idol I posted something on Facebook relating to that and made sure I emphasized "found out via Twitter!". I want my friends to join, not so I feel at home with people I know but rather so they can try something new and jump out of the box.
Facebook is fun, and once you come to the realization that it's not confusing (after days of using it.. well that varies), a lot of people are unwilling to change to something else too.
As a result I check in on Facebook once or twice a week, and keep my Twitter client open all day.
Plus half of them that do know about it think it's "stupid, confusing, and boring" which is totally senseless because the whole layout of twitter is supposed to be simple & easy to use, filled with intelligent users, and have interesting topics that keep u coming back-at least that's my opinion:)
Plus half of them that do know about it think it's "stupid, confusing, and boring" which is totally senseless because the whole layout of twitter is supposed to be simple & easy to use, filled with intelligent users, and have interesting topics that keep u coming back-at least that's my opinion:)
My Twitter rec. for ALL of us is to let us hide messages from certain people like you can on Facebook. I know there's tools that can help with sorting and filtering, but for Twitter to stay viable it's got to become a bit less cluttered and more user-friendly.
-CubaColombianito aka CuCo aka David.
Why tweet when you can create an event and invite everyone to your party that way? Why post a twitpic when you can have a photo album? And of course, as you stated, certainly the snowball effect is a massive role in this.
I remember when I started out on Twitter, maybe two of my friends were doing it, and at first I was rather bored. Then I realized that not only was there hundreds of thousands of people I didn't know, but also some celebrities and television networks I did know. So I started following them. That must have been what kept me going in those first few months.
The most attractive thing, I think, is that you can ask a group of people something at the same time - and get a response within minutes! So much more efficient than a group text message or calling one person after another. This is one fantastic thing about Twitter that I'm suprised other teenagers haven't been drawn in by.
Although true, the idea to "add features or a culture that provides new value for teenagers who primarily want to talk with friends" makes me want to vomit. I fear nothing more than that Twitter will cave to the desire to please my generally stupid demographic, thus destroying how beautifully simplistic Twitter is for it's users. This is the primary reason I think Twitter's usage by teenagers is really about maturity - they're uninterested by the wave of trending topics, they don't care about the "big picture", and so they stick to Facebook and Myspace.
I say let them stay on Facebook and Myspace. I may be 18 myself, but I ran screaming from the Myspace train and use Facebook sparingly in comparison with my usage of Twitter because of the clean designs, global discussions and ease of use. No fidgeting with my profile picture every two weeks for me!
Let the Myspace-crawling teenagers grow up and discover Twitter or keep to their bulletins.
Most teens don't feel safe or are banned from using twitter, cuz there is too many sex spammers. Most of the teens that are using have the protection mode on. Take out the trash and I'll let my teen use it. Until then, forget about it.
-Dan
I started using twitter for it's interesting information base. I can find information about the latest games, a car crash, my favorite youtuber through twitter faster than anything else. While it's incredibly hard for me to take it anywhere because I do not own a blackberry, Iphone, Itouch, etc. and following even 50 people through Sms can send my text messaging bill through the roof, I love twitter. I reccomend it to all my friends, and it's frustrating when they say it's stupid, or they don't care, or whatnot. The way Twitter is being faced by the teen population is that it's for getting news, for business people and more or less adults. I know it's not, but that is the overwhelming feedback I tend to get from people. I guess I just don't fit the demographic of kids who don't care about what's going on. I'm a person who craves news, to know what is going on without having to rely on some news anchor. While I'd really like to see it grow to that 12-17 age group, I would also hate to see it get what I like to call "The Teen Effect" which is essentially when websites get way too excited about their teen demographic and end up trying to please them by changing the whole website's real meaning to keep them there. I've seen good websites become just another Myspace, Facebook because of it, and it sucks, because then people like me lose another place to kinda escape the immature teen life of friends and drama to get a taste of the real world instead.
Hope my view helps at all.
Twitter = Social Messaging.
Teens tend to be oriented toward themselves and their friends. They're content with social networking and private messaging (IM & SMS). That's why they dominate the social networks. If they're on Twitter, they're more likely to make their accounts private and set up "follow networks" of people they know (plus the usual celebrities and the like).
Adults are more outward oriented. They're better able (on average) to understand social messaging and thus use it. Hence, their overrepresentation on Twitter.
Of course, as with email, Twitter is dominated by noise coming from "social media" types, online marketers, corporations following the latest fad, and of course spambots. But we filter this out. If we don't autofollow, that is...
Facebook has so much more other interesting applications that people can use!
What is it going to take the writers of Mashable to realize that looking at the stats of the Twitter website DO NOT give you an accurate indicator of how many people actually use Twitter. I have not been to the Twitter website in months, yet I use Twitter ALL DAY LONG!
Marina
What is it going to take the writers of Mashable to realize that looking at the stats of the Twitter website DO NOT give you an accurate indicator of how many people actually use Twitter. I have not been to the Twitter website in months, yet I use Twitter ALL DAY LONG!
Marina
oh for pete's sake.
Oh, and I'm a teen who twitters. I have a few friends who also do, but mostly it's just linked to facebook. That's what I do, but I love twitter for following my favorite bands and keeping up on important new. I follow a few blogs as well.
Hi, I'm 16 and I use twitter, and I REALLY hope twitter doesn't change to incorporate things that make it "friend focused", because in my opinion that isn't the point of twitter. You wanna talk to your own little circle of friends? Use facebook or myspace, your mobile phone.
I didn't join twitter because I wanted to find another platform to chat with my friends about inside jokes and other things that only we could possibly understand. On twitter you can share information and quick thoughts that ANYONE can view, not just your approved "friend list". It's not about staying inside a cocoon of people that you know and only swimming in your own social pool.
It's true, we teenagers are a self centred bunch. By and large, we don't give a damn about a lot of things that we probably should care about. I don't mean to offend teenagers who do, but it's generally true. We don't wanna get on twitter, it doesn't sound interesting "Huh? 140 characters? Retweet? News? WTF?!"
But there ARE those teenagers who do use twitter, and we use it because it's NOT like Facebook.
Oooooh check this out...aplusk are boning!
(okay...that would be awesome)
Other than that...wtf. there is nothing to do.
Facebook you can chat to people with immediate responses and view photos.
Facebooks outline is not so dark either, Twitter just feels like you can't do anything and write anything.
It is retarded to because if you don't have any followers, there is no point of having a twitter...BECAUSE YOU CANNOT TALK TO ANYBODY!!!!!!
That is the whole point of a social networking website!!
You must be a loser if all you want to do is see what famous people are doing.
Adults on the other hand all work different jobs, some requiring travel, some relocating, etc. Adults use twitter to stay in touch with each other as well as staying up to date with current events. Instead of waiting to get home and call a friend to ask about their day or watch the news, they can just log in at work or check our phone and find out then and there. Teens on the other hand just have to look down the hallway!
Adults on the other hand all work different jobs, some requiring travel, some relocating, etc. Adults use twitter to stay in touch with each other as well as staying up to date with current events. Instead of waiting to get home and call a friend to ask about their day or watch the news, they can just log in at work or check our phone and find out then and there. Teens on the other hand just have to look down the hallway!
I pretty much agree with the post. In addition I would like to say that, Twitter has image of something between pointless and complicated. And at first glance, when one registers, the question appears: What should I do here?
While for example Facebook is more straightforward: go get friends, post couple of pictures and join the group of your favourite movie.
In Twitter though, from one hand, the idea is to answer the question "What are you doing?". But... in the other hand, you won't get much success if you post only that...
So, people just get bored, they are lazy to figure out what's going on and finally they quit...
Adults on the other hand all work different jobs, some requiring travel, some relocating, etc. Adults use twitter to stay in touch with each other as well as staying up to date with current events. Instead of waiting to get home and call a friend to ask about their day or watch the news, they can just log in at work or check our phone and find out then and there. Teens on the other hand just have to look down the hallway!
As you said, most users will prefer to use Facebook for status updating.
From my own professional perspective, if Twitter wants to attract more teenagers to use their service what they ought to do and should have done is provide visually through a video or flash animation, how users may use Twitter in conjunction with their social networks and why it's worth using.
One comment though: "Oh, I guess that’s because you aren’t on Twitter" is kind of irrelevant. Unlike Facebook, you don't have to be "on" Twitter to get the news. You can search and look at trending topics without actually being a member. That's the no.1 advantage of Twitter imo, but may also make it unnecessary for the non-contributing 90% of the crowd to sign-in.
I think if they had a better communication for friends then it would bring in people.
Secondly, many people are into their own little trips, and could care less about Paula Abdul leaving American Idol in real time, which I and possible teens do not understand anyway. Within time, if you have a T.V. as most teens want on 24/7, you will know Paula is leaving American Idol; and thus, you will vow to give up watching it without her. Idealistically, you will write long copy about how it will not be the same. You will write a poem about it.
Thirdly, tweeting shows no moving media immediately. Teenagers like video games---there is nothing visual for that instant gratification leaving a teen cold. Fourthly, teenagers like to text, and now. with pictures, games, music, alarm clocks, flash lights, internet, built into a phone----Twitter is like typing on my old 1903 typewriter that you have to use a "I" for the number one on. It is short maybe a paragraph before you have to hit the enter key and your text has nothing special with it. Hitting the typewriter return---boring.
Fifthly, tweeting is what a bird does and it says nothing personal about you you you. Teenagerhood is about forming an identity; they want recognition; and thus, even the words My Space and Facebook give you that.
Sixly, I am 53 years old and a lot of teen boys hung out here in the 1990's, with my two sons so I think I have some insight on why they do not tweet. I just do not get it either. I just go there to B. S. peeps man like hey man try to speak your mind homie, but you better do it in a few sentences---and teenagers are long copy like me----53 going on 16.
www.poetrypoem.com/heartunes
tunes from the heart by poet cj
TEENS WITHOUT TWEETS
"(Your face a book...
...Reading you in my space...
...Let's twitter around...)"
You may be young
And stay up late on the net
You may want fun
The place I've seen you get it most
The name most teens I know will host
Is in your face
It's Myspace
Neither twitter nor facebook win---
For teens it's, "the place for friends"
8/6/2009 000333000 cj
Teenagers are not geeks and they don't care about all the chit chat around tweeter.
It took 2 years for twitter to be known and start to be kind of popular...6 months for facebook.
Wanna be journalist are using twitter to make themselves popular worlwide.
Kids just need a community, which always start from school friends, then friends of friends...not the worldwide kind of fame that you geeks are running after
I am a teenager and I use my twitter frequently.
I know it's not popular with my friends- but I find it easier to talk to a lot of people this way. Though the restriction on the word limit gets annoying, I like it. It's pretty easy to get the hang of.
x erika
And well there's lots of teens who is tweeting. The reason why is there isn't that many teens compared to Facebook and MySpace, is because Twitter is used by many entrepreneurs, and most of the entrepreneurs are +25. Not everybody, but lots of them are.
And I think Twitter is more user-friendly than Facebook and MySpace
Most of the "older" generation
a) don't have the time to Facebook
b) don't have the "Internet know-how" to Facebook. It's just too difficult for people who had to learn to use the Internet on adulthood.
I reckon the provocativeness of b).
Tweeting fits the busier adult life style where small talk isn't the biggest thing so much as exchanging ideas and events live. Adults need to use their phones more for business and not texting and Tweeting allows for checking friend/acquaintances live updates quicker the Facebook.
Why worry about size of Tweet youth demographic use when it's a matter of them probably growing or maturing into using it as texting becomes ridiculously cumbersome once they finish college. Keep the mindless chatter of youth texting in the cellphone sphere until they have something of worth to say and announce in the Tweet bandwidth. Let them peer pressure to Tweet as they grow up.
This is factoàr has more impact on middle age and elder people that have not the same ease with web concepts. I see many and many people using twitter in a way that could really be more efficient on social network or on social bookmarking. But it seem that many communities have estblished here also beacause it is more easy and nearer from life.
Then again, why I tweet is a little uncoventional for teenagers. I'm an artist, and I use it to promote my business and blog (which in itself promotes my business).
WOMAN PROBABLY DON'T WATCH BOXING AS MUCH AS MEN, SHOULD THEY MAKE BOXING MORE APPEALING TO WOMEN?
DIFFERENT DEMOGRAPHICS BEHAVE DIFFERENTLY, THATS A GOOD THING.
The results don't surprise me because I envision engaged Twitter users as those who understand its sophistication as a social media tool, whether for personal branding, marketing, information gathering, microfinance, etc. I feel good identifying as someone who uses Twitter because of how it reflects on me as a young adult.
2) I know Twitter has its value, as I do get a lot of news from the site. However, I do tend to look at it as more of a...let's say...spamming tool.
3) Maybe teens aren't comfortable with the fact that there's tons of people on twitter following thousands, and I mean thousands, of others. Teens are programmed to NOT give out too much information on the web by their parents, to not try to make it easier for people to stalk them and kidnap them, etc. At least with Facebook, you see a profile, a picture of someone's life clearly. It could be fake, but teens probably bet that the guy they knew in second grade has a real profile up. It may be false reassurance, but I'm still wary when some random man follows my tweets and I've never heard of him...and since I hardly update, why would he even want to follow me?
4) Twitter kind of scares me. I don't want to put such personal updates out there. But I do, cause why not? That's what it's for, right? Then I take them down a few days later and curse myself and google for remembering.
It's a love/hate relationship. I want to be a news-guru, a responsible social media person, but as I don't have a brand or business, I just don't feel comfortable putting my tweets out there. I'd much rather post them for all of facebook to see, cause at least I know who will see it. For the most part.
Anywho, things like gasoline and groceries are more important to me than the ability to tweet. Maybe someday.
Teens already went through one social revolution: The move from Myspace to Facebook. Why'd we do it? The same reason google exploded in popularity as a search engine: Simplicity. Myspace was popular at first becuase it opened the can of social media worms. Facebook revolutionized it by doing all the hard work for you. With Facebook, you didn't have to worry about creating html code to make your page look good, embedding games or videos, or suffer from annoying spam posts. Facebook even guided you through the creation of your profile by giving you what topics to explain about yourself. Once apps were added to enhance the Facebook experience, they did so in a controlled manner so that they were prevented from taking over one's entire profile page or becoming excessively annoying. Now, just like you google something if you want to find out about it, you Facebook someone if you want to get to know them. Twitter doesn't offer anything your Facebook status can't do. In fact, Twitter basically took Facebook's status feature and turned it into a website. I can either go to Facebook and see pictures and all about that person AND what they're doing, or I can go to Twitter and see just what they're doing with some pictures thrown in there. In essence, Twitter doesn't offer anything that's already available via other social media outlets. Although it is very simple, it doesn't offer us everything we're looking for. After already undergoing the massive move from Myspace to Facebook, the last thing teens want to do is start all over again and transition to Twitter, only to have less features available.
So what's going to happen?
I don't think Twitter will ever catch on with my generation. It serves no point for us. However, as the statistics show, adults find it very useful. If you look at the statistics for Facebook, I bet you will find them to be inverse of that of Twitter. While statistics for teens on Twitter are lacking, they are booming on Facebook. For the older generations which skipped the Myspace and Facebook fiasco, they are now just catching on to the social media era and naturally choose Twitter because it's the latest thing out, and very simple (all you have to try and figure out is how to post something limited to xxx characters, and not worry about creating a whole profile). As for the younger generations just coming up into the social media world, I think Twitter has a very good chance of catching on with them, as they will be open to exploring many of the available social media outlets of today and will certainly be curious about why Twitter is littered all over the news and internet. Teens have just invested too much time creating and changing their Facebook pages, friending everyone they know, and uploading pictures to remember the times they share. For someone who hasn't done all this, Twitter is a very viable option. But to someone who has, Twitter is just another ploy to waste our time.
For instance, the gay male community's use of Twitter is very much about our friends, and largely not about people we have actually met in meatspace. Sure, we broadcast and share links and information (and porn, ahem) but we also say good morning to each other. Seems also clear that hookups and meetups and tweetups take place, as they do for all sorts of ad-hoc twitter groups and communities.
I don't doubt that there are other micro-communities doing similar things.
The basic thrust of this post, that teens don't tweet, appears correct, but some of the underlying assumptions and tangents are untested and unproven.
For instance, the gay male community's use of Twitter is very much about our friends, and largely not about people we have actually met in meatspace. Sure, we broadcast and share links and information (and porn, ahem) but we also say good morning to each other. Seems also clear that hookups and meetups and tweetups take place, as they do for all sorts of ad-hoc twitter groups and communities.
I don't doubt that there are other micro-communities doing similar things.
The basic thrust of this post, that teens don't tweet, appears correct, but some of the underlying assumptions and tangents are untested and unproven.
I'm not sure everything has to appeal to all age groups to remain viable. As teens grow into adulthood, Twitter may become more important to them as a group.
On the other hand, I think you've just shown me that I'm still a teen at heart: after awhile, the appeal of Twitter has worn off for me a little, but I use Facebook several times a week (several times a day if you count just logging in to play Mafia Wars).
Of course, part of that is the difficulty I've had with Twitter actually working correctly when I try to access it. That wore me out really quickly.
I'm not sure everything has to appeal to all age groups to remain viable. As teens grow into adulthood, Twitter may become more important to them as a group.
On the other hand, I think you've just shown me that I'm still a teen at heart: after awhile, the appeal of Twitter has worn off for me a little, but I use Facebook several times a week (several times a day if you count just logging in to play Mafia Wars).
Of course, part of that is the difficulty I've had with Twitter actually working correctly when I try to access it. That wore me out really quickly.
Without looking at those numbers how do you know the relevance?
I don't know the statistics but maybe there are fewer teenagers?
Shouldn't you scale the figures according to the relevant proportions?
I guess it's kinda weird for a teen to do that, though :P
1) They are not on Twitter because the are on MSN all day !!!! or other instant messaging platform, yahoo etc.
2) They have smaller fingers than us, so we old people type on keyboards while they can keep with T9 predictive phone keyboards that we consider so ridiculous.
Personnally, I still believe twitter is the fast-food of the brain, and being french I almost hate this. but addictive, like Quick Milkshakes (Quick is the French McDonald's, or I shall say Wendy's in fact).