Mashable - The Social Media Guide - Latest Comments in Why Social Media Is Vital to Corporate Social Responsibility

Re: Why Social Media Is Vital to Corporate Social Responsibility

Jobs In Dubai — Tue, 05 Jan 2010 06:17:53 -0000

yes i think there is no conclusion to this inquiry, maybe you can add some of the conclusion in your post.

Re: Why Social Media Is Vital to Corporate Social Responsibility

derontriff — Wed, 02 Dec 2009 16:42:07 -0000

Great article and relevant. Even the most simple campaigns like Levi's new "Give Good Cheer" project advance how companies with a deep sense of social purpose are using the Web to build brand heat around their values. I'd would encourage Mashable readers to check out the new report out of the Irvine Foundation entitled "Convergence: How Five Trends Will Reshape the Social Sector." While the report is primarily written to help non-profits understand the dramatically shifting landscape for social activism, the key findings about Gen Y attitudes, technology and other factors are highly relevant to CSR strategies for social media platforms like Changents.com, JustMeans, Change.org, etc.

Re: Why Social Media Is Vital to Corporate Social Responsibility

Wendy Taylor — Wed, 18 Nov 2009 05:41:35 -0000

Great article!

Re: Why Social Media Is Vital to Corporate Social Responsibility

MidoriC — Fri, 13 Nov 2009 01:50:25 -0000

Social Media is absolutely a vital component of a strategic Corporate Social Responsibility program. But it is simply a tool after carefully developed CSR strategy.
Feel free to access one of my presentations on the topic:
http://tinyurl.com/ybl7ylm

Re: Why Social Media Is Vital to Corporate Social Responsibility

FabianPattberg — Sun, 08 Nov 2009 09:21:14 -0000

Interesting article. Thanks for sharing. I agree with your points. But what is the conclusion in your article? What is the advice you would give to organizations?

Re: Why Social Media Is Vital to Corporate Social Responsibility

Brandon Moase — Sat, 07 Nov 2009 12:30:34 -0000

1. Getting to Know Your Constituents. Couldn't have said this better myself. Awesome, relevant and to the point. Good Job Melissa Rowley. Brandon Moase @brandonmoase brandonmoase.com

Re: Why Social Media Is Vital to Corporate Social Responsibility

Brandon Moase — Sat, 07 Nov 2009 12:28:02 -0000

1. Getting to Know Your Constituents. Couldn't have said this better myself. Awesome, relevant and to the point. Good Job Melissa Rowley. Brandon Moase @brandonmoase brandonmoase.com

Re: Why Social Media Is Vital to Corporate Social Responsibility

Ahmad Barirani — Fri, 06 Nov 2009 21:36:37 -0000

Social media is about being in touch with customers. With the scalability of the Internet, firms can learn a lot from their customer base and readjust their marketing strategies. Also, the fact that customers are involved in value creation gives them more power over how the product will serve their needs.

Re: Why Social Media Is Vital to Corporate Social Responsibility

Dich thuat Viet — Fri, 06 Nov 2009 18:31:50 -0000

I like this Article. Thanks a lot

Re: Why Social Media Is Vital to Corporate Social Responsibility

Chris Jarvis — Fri, 06 Nov 2009 16:59:44 -0000

Great article, enjoyed reading it and passing along to others.

It is ironic however, that despite Intel’s CSR goals, the company is the object of an anti-trust suit by the Federal Bureau of Competition.

Re: Why Social Media Is Vital to Corporate Social Responsibility

Jamie Carracher — Fri, 06 Nov 2009 14:58:31 -0000

Pushing for CSR and sustainability are powerful ways for companies and other organizations to really establish relationships with the communities they affect -- in real life and virtually. I thought this was a great post and it was nice to see how large companies are embracing and learning.

Re: Why Social Media Is Vital to Corporate Social Responsibility

Distility — Fri, 06 Nov 2009 14:55:23 -0000

Mellisa,

I really enjoyed the first video. It is amazing to see how technology is enabling this progress. And so quickly too.

-- Axle Davids

Re: Why Social Media Is Vital to Corporate Social Responsibility

Giada C M — Fri, 06 Nov 2009 13:09:26 -0000

An opportunity for young ones to teach adults some responsibility, doing an equal effort respecting each individual characteristics produces as much happiness as good results.

Re: Why Social Media Is Vital to Corporate Social Responsibility

Citizen Effect — Fri, 06 Nov 2009 12:48:50 -0000

Couldn't agree more. As we move out of the branding era, which was about buying experience, and into the social media era, consumers want to buy impact and know how their purchase is impacting a community and the world.

Re: Why Social Media Is Vital to Corporate Social Responsibility

Mike Jewsbury — Fri, 06 Nov 2009 12:28:39 -0000

Thank you for this article. Very timely for me personally and such a potentially powerful way forward for CSR.