DISQUS

Sharpshoot · 3 years ago

I think this walled garden startegy is a way of segmenting its audience more clearly to deliver appropriate premium content. I think recent distribution deals with content providers may have stipulated that YouTube must develop more targetted ways of delivering video content. This has to be something they were forced into.
Pete Cashmore · 3 years ago

SharpShoot,

Insightful point. I definitely see this resulting in more targeted advertising.
Evripides · 2 years ago

Cool!
james46 · 2 years ago

this makes youtube even larger