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Or is there something I don't get... Confusing article...
I haven't used it enough to know exactly what it can do, and/or if all designs are eligible for that sort of playing around.
www.spreadshirt.com
Yep, Spreadshirt is pretty cool. I should take another look.
Thanks! I'm checking out Printfection now...
Hehe. It's not weird - it's edgy. :)
The point is this: a major driver of Web 2.0 is the ability to microchunk ("break into small pieces") media and reassemble it. Blog posts are a good example - a blog post is like an elemental unit that gets bounced around the web, republished, and remixed in lots of different ways. innerTee takes than microchunking idea and applies it to t-shirts, allowing you to pay for the microchunks you use.
I agree with you. I think you will see a lot more of this "mix and match" going on in the near future. I know there are lots more companies besides innerTee that have been thinking about this concept. It will be very interesting to see how the different folks use and leverage the user supplied content "chunks" and apply this to the world of mass customization.
There is much more that goes into a business than idealistic dreams about what is "cool and edgy"....web 2.0 crappola/mash-up. It's all cool for about 15 mins.
Josh,
Yep, Spreadshirt is pretty cool. I should take another look.