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Re: What Every European Startup Should Know: 10 Keys to Presenting Your Startup in the US

elliot — Mon, 16 Feb 2009 07:20:09 -0000

I suppose this applies to Israeli start-ups, as well. With so many Israel
start-up successes, the #1 point is to not be an Israeli or European start-up.
Be an American start-up with R&D overseas.
Marketing is at the US office (call it HQ) and management splits the time.
As you advance, hire people in the states and you really do become a US company.

This is an example of a company based in Israel, all the development in Israel,
being the expert travel advisor to Americans going on vacation -

http://www.tripcart.com/usa...

Not convinced - the United States, the king of Shopping did not create
shopping.com - an Israeli Nuclear Physicist did. When it was time, he hired a
US hotshot and the rest is history. But without the crack (and cheaper) Israel
design team - he would not have made it.

Re: What Every European Startup Should Know: 10 Keys to Presenting Your Startup in the US

Erich B — Sun, 04 Jan 2009 03:38:06 -0000

Ravit,
great points. This summarizes the main difficulties many European companies have with the American business approach. The non-linearity that you mention seems to be difficult for many to deal with, especially on first contact.

Re: What Every European Startup Should Know: 10 Keys to Presenting Your Startup in the US

Oleg Svintsitski — Fri, 05 Dec 2008 15:21:43 -0000

Really? Plenty of funds of all types and kinds around who have money to invest, most rigorous economic analyses find nothing wrong with fundamentals in many markets (especially in the emerging ones)... So investors have abundant time (almost like never before!) to listen.. so why not speaking to their ears now? and every entrepreneur should remember "take money when not needing them.."

Re: What Every European Startup Should Know: 10 Keys to Presenting Your Startup in the US

tom — Thu, 04 Dec 2008 02:52:42 -0000

very useful. thanks

Re: What Every European Startup Should Know: 10 Keys to Presenting Your Startup in the US

Tom Blue — Wed, 03 Dec 2008 13:00:51 -0000

you forgot "11. Now is not the right time to pitch. Wait until the market improves."

Re: What Every European Startup Should Know: 10 Keys to Presenting Your Startup in the US

mike — Wed, 03 Dec 2008 03:47:44 -0000

Great advice, as an American startup founder pitching around Europe I've run into quite a few of these differences in tact and approach.

Re: What Every European Startup Should Know: 10 Keys to Presenting Your Startup in the US

Mike — Wed, 03 Dec 2008 01:09:14 -0000

This is an excellent article full of info that ALL startups should be employing; not just European ones.

I'd just like to add that you should also use an 'reverse list' of VCs when you're ready to pitch. Reverse list is a list of VCs that you'd like to see in the order from 'worst' to 'best', or from 'least likely to fund' to 'most likely to fund.' Basically, go see bottom tier VCs first and practice on them so you have a perfect pitch when you see the top VCs.

Mike

Re: What Every European Startup Should Know: 10 Keys to Presenting Your Startup in the US

wulfcry — Tue, 02 Dec 2008 18:03:50 -0000

Choosing where to launch a product from could be key for a startup. Starting locally is beneficial because of the local knowledge. But sometimes to reach a bigger audience the key is where who and what would be easy to pick up is spoken of viraly more. To make a long becoming story short it takes time for such process to take off easly the bigger the audience the better the expirience, simplify , perfecting the product, distribute it wide.

Yeah Like your tips I'll send you my pitch when ready.

Re: What Every European Startup Should Know: 10 Keys to Presenting Your Startup in the US

Carlos 3scale networks — Tue, 02 Dec 2008 17:34:30 -0000

Great article, thanks!

Re: What Every European Startup Should Know: 10 Keys to Presenting Your Startup in the US

Ben Stock of Brainpower — Tue, 02 Dec 2008 14:29:47 -0000

Great roadmap for a startup or for a program narrative for a non-profit's 1023.

Re: What Every European Startup Should Know: 10 Keys to Presenting Your Startup in the US

Abhishek — Tue, 02 Dec 2008 12:51:16 -0000

nice set of tips! could be used by startups anywhere in the world.

Re: What Every European Startup Should Know: 10 Keys to Presenting Your Startup in the US

Nat — Tue, 02 Dec 2008 12:26:17 -0000

Solid advise, this is a good one not only for start-up around Europe and so is the company living abroad like Asia.

Nat
www.workersinc.com

Re: What Every European Startup Should Know: 10 Keys to Presenting Your Startup in the US

Willem Wollebrants — Tue, 02 Dec 2008 12:06:19 -0000

Good advice, but a lot of these tips also apply in Europe I think.

If you can't explain "what it does" in one sentence, you're lost here an abroad :)

Re: What Every European Startup Should Know: 10 Keys to Presenting Your Startup in the US

Found in Yonkers — Tue, 02 Dec 2008 11:36:33 -0000

This article is excellent not just for Europeans but Americans, like myself, who know little of European business culture.