DISQUS

Mashable - The Social Media Guide: 2008/01/02/twitter-whats-the-best-business-model/

  • TheSchnaz · 1 year ago
    I think placing ads on Twitter or in Twitter's stream are obvious and not original. People are so comfortable with free (ad-supported) web services, that anytime a monetization question comes up, they say "put up some ads".

    Ads on Twitter.com would be fine, ads in the stream are not. I don't want to pay to receive ads, that's crazy.

    Why not let businesses buy keywords and then have those keywords link back to a site? For example, I could buy "fitness video" and whenever someone typed in "fitness video" that text would link to http://www.beYOU.tv (where I work).

    This is a non-intrusive and original way to generate money for Twitter.

    What do you think?

    Greg
  • d3bruts1d · 1 year ago
    The Pownce model appears to work well. In-line ads, on the website, every 10 messages or so. "Pro" accounts get ads disabled.
  • Marina Martin · 1 year ago
    Naturally, Twitter is going to make money by blackmailing people over the contents of their direct messages.
  • La Marguerite · 1 year ago
    For an answer, go back to the user, you, and why you are using Twitter.

    Do I prefer and ad-free Twitter? You bet. Would I stop using if there were ads? Probably not.

    Ads do seem the easy way out. And I love people who impress me with their creativity...

    http://lamarguerite.wordpress.com
  • Eric · 1 year ago
    I'm with Alan, it's going to have to be something much more subtle than in-line ads. While I think there's a small possibility that Twitter could take off in the mainstream (remember the mainstream where nobody knows what an RSS feed is and they like MySpace just fine?), in-line ads will definitely turn off a huge chunk of their existing users...and by turn off I mean make them into rabid anti-Twitter zealots.

    They're seeing a ton of interesting data flow through their servers, they could start making sense of it and selling it. Of course the privacy aspects are a bit scary, but if they do a good job of handling that I think there's a lot of potential upside.
  • Pratyush · 1 year ago
    Hi guys,

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    PP
  • modemlooper · 1 year ago
    duh the model should be just like the color twits contest but for brands. follow a brands twits and get a chance to win something and then charge the fuck out of brand for letting them use it.