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With the Olympics/NBC using Silverlight for coverage this summer, Silverlight will gain prominence but will not unseat Adobe Flash on its own. Other technologies such as Apple's new product will combine to provide much more parity in the marketplace. The days of Flash embeds are numbered, though it will never disappear.
everyday i see folks on the subways watching video. more importantly i see folks jealously looking at them.
sponsor based.
more and more video will not be ad based but will have one sponsor (like concerts).
niche based.
like everything else, the most successful videos will be niche based not general entertainment based.
pretty female hosts will never go out of style.
As far as video standards go for distribution across all platforms/H.264 Über Alles
Content distribution/Video messaging, personal branded channels and syndicated feeds will replace outmoded broadcast models.
Quality/mobile video and network service optimization
Video search/improved metadata, tags
Tools/easy to use open source
Industry/continuous mergers and aquisitions
Players will emerge who can syndicate content on various platforms such as mobile, iphone, PC, Tivo, etc.
Hulu
...will become the next YouTube. Great quality viewing, great content. It will actually make money.
NOW
Everyone will be able to create and watch live video with ease, and the bigger players will have many channels from every city in the globe constantly providing live video feeds as windows to the world.
Currently, we take in our video in one of two formats - well-produced TV shows/movies and short clips on YouTube. The technology for video continues to rapidly grow, though, as services like YouTube shift their focus away from innovation and towards monetization.
I really see video blogging taking off over the next few years. Gary Vaynerchuk's been very successful with Wine Library TV, but he still only has tens of thousands of viewers per episode, far less than a broadcast TV show or the most popular YouTube videos. But it just means that he, and video blogging, have TONS of room to grow as video blogging becomes more widespread. I see companies using video blogging as another step to humanize their companies beyond their blogs (just look at Scoble and Microsoft for evidence of its effectiveness). I see more bloggers incorporating video as a compliment to their written blogs as it becomes easier and cheaper to get your video online.
The other medium people are going to embrace is streaming video. I'm really fond of uStream.tv and what they're doing over at that company. Today for example, they hosted an 8-hour marathon show that raised over a million dollars for the troops. They're going to be covering the Republican National Convention - I can see thousands of bloggers and media outlets embedding the event on their own blogs and websites as they cover the event. It makes easy for a blogger to personally interact with his or her readers as well.
It's just going to be more interactive and more personal. People can already create their own online shows and gain followings. Readers can reply to blog posts via Seesmic. But the use of these awesome technologies simply isn't widespread yet, but that is going to rapidly change and an emphasis on dynamic video is going to emerge.
I think this will happen quickly in areas that are not truly served by television right now. For instance, areas outside of a metro that only have television coverage when there is a huge event.
I'd love to see video become the next SMS. Just everywhere and all the time and everyone using it in an instant.
On video becoming the next SMS - It's just a matter of everyone having a video camera at their computer. I don't have a camcorder, otherwise I'd be replying by video. But it limits me from replying that way via SMS (that and the fact video isn't easily "scannable" like text is).
As for the SMS=Video idea...it was more a metaphor, but you brought up a great point. Most of the amateur video I see these days it's on some nice video camera, it's cell phone video or webcam. There are now more cell phones in use today then there are people on the planet. As that technology improves, I could see everyone being a potential videographer and video becoming the next "SMS". Also, almost every computer Apple sells has a webcam built into the monitor...maybe others will follow suit and make it like having a DVD Drive or USB, just standard in the modern video using world.