It's almost Summer. Summer is traditionally a slow season for publishers...
karl long
· 1 year ago
I wish there were stats for Ning, I believe the growth will be in the products and services that serve the niches.
acafourek
· 1 year ago
I'm guessing it has something to do with finals+ the end of the school year.
But I've noticed my own on-site time and visits for facebook have gone down because I now have 3rd party apps that bring facebook to me so I rarely need to actually go to the site. Between FMenu for my Mac and Digsby for my PC at work, I get facebook a la carte on my desktop anytime I want it.
Adam Ostrow
· 1 year ago
I was thinking seasonality, but stats from last year show traffic grew from March to April.
Good point about the apps - while I don't think they are mainstream enough yet to make a significant dent in traffic, it certainly will if they take off. It's similar to how FriendFeed might start to take traffic away from blogs, photo sites, Twitter, etc ...
Mark Forstneger
· 1 year ago
Bingo! Exactly what I thought. Traffic went down in December when they were on Christmas break. Traffic went down in April when they were finishing end-of-semester projects and papers, and studying for finals.
Tierney
· 1 year ago
The traffic decline is my fault, I take responsibility - and blame Twitter:)
Iago
· 1 year ago
Perhaps you spend too much time in space.
Sam
· 1 year ago
Unique users are not traffic. Please use more precise terminology when you are reporting analytics.
Project
· 1 year ago
I am looking at other Nielsen country data for Facebook and the trend is still upwards.
UK for instance went from 9.8m > 10.2m
I think that all we can conclude is that the huge growth has slowed down and these small changes month on month will become the norm, as everybody who wants a Facebook account has one.
Ben
· 1 year ago
As a stalwart facebooker myself, I must say that I too am a little bit bugged by their more recent tactics. I still enjoy using it, don't get me wrong... but it bugs me how all the applications want ALL your information and so many of them require you to send invites to your friends... I'll still keep using though. :)
Facebook Decline
· 1 year ago
Alas, another reason why the Facebook honeymoon will soon come to an end (as will their $15B valuation).
Mark Roddis
· 1 year ago
Here we go again.
This is exaclty what happened to the Internet in the late 90s' where we had immature companies with inflated values and no real substance to back all that up. By example, Facebook quoted 250million users. The numbers in this report show the real number to be 24million. That's less than 10%
With a US depression almost a certainty I would suggest that the whole social 2.0 thing will be the biggest casualty.
It will force the industry to grow up and there will be heavy losses but coming out of the other side we will see this technolgy mature into a mainstream technology with real business models.
The only downside is that the winners will be the usual technology and media companies.
MaxGladwell
· 1 year ago
This is indicative of two things: first, people are waking up to the reality of Facebook as a walled garden that's going in the opposite direction of utility. And now that Microsoft is calling the shots, the exodus will continue.
But the bigger issue is that pure social networking is not a business model. That's why LinkedIn is cranking. Everyone is there for a purpose other than to socialize. And they've leveraged that into a multiple revenue streams.
Facebook will be lucky if MS offers them $3B, and even that is ridiculous. YouTube was overpriced at $1.65B, and they still haven't figured out how to make money on it. Though it has a lot more promise than Facebook.
Paul King
· 1 year ago
I was thinking even a few days ago when I read the billionth article on how rich that kid is who started it -- "how long are people going to put up with making this kid money?" ... I mean, the news always comments on the valuation and how much money it's worth... like it would be COMPLETELY irrelivant if it weren't for how much money it's making that kid and his investors.... which, yeah, I suppose it is... in my life anyhow.
Gab Goldenberg
· 1 year ago
The problem as I see it is increasing spam, and capacities to spam. My girlfriend got added by someone she doesn't know who started chatting with her randomly. Another person added her whom she doesn't know and sent a message/wallpost about 'guess who's at xyz dating site'.
Stuey
· 1 year ago
Have to say I reckon FB has upped it's game since the malaise it was in back at the turn of the year.
Arturo Servin
· 1 year ago
It is not a bubble. We just got tired of FB and their apps.
ant
· 1 year ago
need a couple more months before anyone should get excited, and if it is well these things happen
Scott
· 1 year ago
How is FB 'becoming' a walled garden while it has an open platform, encourages developer participation, has API's to interact with other web sites / apps, promotes people-specific contextual ads...i hardly agree with your incomplete statements.
And why are people still arguing with the valuation of FB...this network is the most valuable portfolio for marketers in the world. Why? Because it's formal, people use it for business and personal reasons, and its robust...myspace, hi5, etc all allow you to make your page look like a damn circus with dumb nicknames as your heading...fb allows businesses to build portofolios for specific people, by location, interests, and the ability to draw certain connections i.e "brian x is interested in movies x y z and so is their friend sarah"...
sorry for ranting, but i really don't understand how you don't see the marketing potential. especially with all of the new business-savvy executives coming into play "crossing the chasm"..things will definitely progress in the short future..
Ryan Hupfer
· 1 year ago
Well, the fact of the matter is that the more open that FB becomes, the fewer uniques that are going to hit their actual website. Although I'm sure that the Summer season has something to do with this drop, the trend of these social services are going to be less and less reliant on users actually visiting websites.
Imagine for a second the day that FB actually creates a completely open API that will let developers do what they want *outside* of the FB walled garden. What type of effect would that have on their traffic?
What someone developed a FB app that allowed you to pull up your newsfeed on your iphone without ever touching Facebook.com?
What if someone created an Adobe Air app that actually made the FB product better and more efficient?
The fact that I could care less if I ever visit the Twitter website is very telling of what is to come in the social utility world. Services will be more focused on foundation functionality as opposed to user interface design.
Let people use it how, when and where they want, right?
Jerome Delacroix
· 1 year ago
IMHO, a one-month decrease is not significant. If it continues, it will be a real issue.
SuperMan
· 1 year ago
is not a real issue
SEOGuy
· 1 year ago
Open source on Facebook worked against the community preference i my opinion. It is probably not to late for Facebook to turn around their declining popularity as long as they go back to listening to what the community preferences are.
All Comments
But I've noticed my own on-site time and visits for facebook have gone down because I now have 3rd party apps that bring facebook to me so I rarely need to actually go to the site. Between FMenu for my Mac and Digsby for my PC at work, I get facebook a la carte on my desktop anytime I want it.
Good point about the apps - while I don't think they are mainstream enough yet to make a significant dent in traffic, it certainly will if they take off. It's similar to how FriendFeed might start to take traffic away from blogs, photo sites, Twitter, etc ...
UK for instance went from 9.8m > 10.2m
I think that all we can conclude is that the huge growth has slowed down and these small changes month on month will become the norm, as everybody who wants a Facebook account has one.
This is exaclty what happened to the Internet in the late 90s' where we had immature companies with inflated values and no real substance to back all that up. By example, Facebook quoted 250million users. The numbers in this report show the real number to be 24million. That's less than 10%
With a US depression almost a certainty I would suggest that the whole social 2.0 thing will be the biggest casualty.
It will force the industry to grow up and there will be heavy losses but coming out of the other side we will see this technolgy mature into a mainstream technology with real business models.
The only downside is that the winners will be the usual technology and media companies.
But the bigger issue is that pure social networking is not a business model. That's why LinkedIn is cranking. Everyone is there for a purpose other than to socialize. And they've leveraged that into a multiple revenue streams.
Facebook will be lucky if MS offers them $3B, and even that is ridiculous. YouTube was overpriced at $1.65B, and they still haven't figured out how to make money on it. Though it has a lot more promise than Facebook.
And why are people still arguing with the valuation of FB...this network is the most valuable portfolio for marketers in the world. Why? Because it's formal, people use it for business and personal reasons, and its robust...myspace, hi5, etc all allow you to make your page look like a damn circus with dumb nicknames as your heading...fb allows businesses to build portofolios for specific people, by location, interests, and the ability to draw certain connections i.e "brian x is interested in movies x y z and so is their friend sarah"...
sorry for ranting, but i really don't understand how you don't see the marketing potential. especially with all of the new business-savvy executives coming into play "crossing the chasm"..things will definitely progress in the short future..
Imagine for a second the day that FB actually creates a completely open API that will let developers do what they want *outside* of the FB walled garden. What type of effect would that have on their traffic?
What someone developed a FB app that allowed you to pull up your newsfeed on your iphone without ever touching Facebook.com?
What if someone created an Adobe Air app that actually made the FB product better and more efficient?
The fact that I could care less if I ever visit the Twitter website is very telling of what is to come in the social utility world. Services will be more focused on foundation functionality as opposed to user interface design.
Let people use it how, when and where they want, right?
http://clipmarks.com/clipmark/E12A9EE3-1803-44E...