Mashable - The Social Media Guide - Latest Comments in eBay Brings Affiliate Programs In-House; ValueClick Loses Huge Partner

Re: eBay Brings Affiliate Programs In-House; ValueClick Loses Huge Partner

shmuly — Tue, 18 Mar 2008 15:58:00 -0000

Just admit it Adam; you wouldn't know affiliate marketing if it hit you in the head :-)

Re: eBay Brings Affiliate Programs In-House; ValueClick Loses Huge Partner

Ema — Mon, 17 Mar 2008 23:23:56 -0000

Finally. We (PowerReviews.com) use Ebay for our consumer site http://www.buzzillions.com when our clients are out of stock for a product. This will make the relationship a lot easier (and probably more profitable).

Re: eBay Brings Affiliate Programs In-House; ValueClick Loses Huge Partner

Web Genome — Mon, 17 Mar 2008 21:02:22 -0000

however this also worries me because eBay is well famous for ignoring their affiliates and having the middleman of CJ in between was the only was that issues could get resolved.

I hope with the moving in-house that eBay reexamines this blanket policy and hires a Filipino support center or two to actually pay attention to and support and respond to their affiliates.

Re: eBay Brings Affiliate Programs In-House; ValueClick Loses Huge Partner

BidMogul.com — Mon, 17 Mar 2008 09:54:18 -0000

A website that rocks harder than ebay, check out BidMogul.com!

Re: eBay Brings Affiliate Programs In-House; ValueClick Loses Huge Partner

Tony — Mon, 17 Mar 2008 09:31:55 -0000

Does anybody know a good affiliate program for Home loans, personal loans, car loans and other financial affiliates, thank you

Re: eBay Brings Affiliate Programs In-House; ValueClick Loses Huge Partner

FancyZucker — Mon, 17 Mar 2008 08:40:42 -0000

The Complete Guide to Affiliate Marketing on the Web: How to Use and Profit from Affiliate Marketing Programs

Re: eBay Brings Affiliate Programs In-House; ValueClick Loses Huge Partner

Dan Perry — Mon, 17 Mar 2008 08:07:22 -0000

Just another example of companies pulling this in-house. IF the staff is qualified, close to qualified, or trainable, it often makes better financial sense. Also, now that there are more and more people that have been in the industry for more than a year, and the industry's maturing, I see this happening more often.

Re: eBay Brings Affiliate Programs In-House; ValueClick Loses Huge Partner

Pete — Mon, 17 Mar 2008 07:55:15 -0000

Wow, certainly a huge loss for CJ. This was a strategic level account there with dedicated account resources. I would think it was more cost effective to manage in-house, but I agree why now and not sooner?

Re: eBay Brings Affiliate Programs In-House; ValueClick Loses Huge Partner

Adam Ostrow — Mon, 17 Mar 2008 07:49:46 -0000

Ah, in that case I did mean to say "advertiser" and not "publisher" - fixed. My point was that top traffic sites like eBay don't need a service like Commission Junction to attract affiliates.

Re: eBay Brings Affiliate Programs In-House; ValueClick Loses Huge Partner

Shawn Collins — Mon, 17 Mar 2008 07:34:06 -0000

> Services like Commission Junction are great for small and mid-size publishers that donâ€™t have the resources to recruit their own affiliates â€“ a problem that eBay doesnâ€™t have.

Just a couple clarifications for you. The term "publisher" is synonymous with "affiliate" - eBay is an "advertiser" in the world of affiliate marketing.

Also, your point doesn't hold water. eBay has been on CJ since 2001. I think a case could be made that eBay has long been a household name and would have left many years ago if using an affiliate network were only about recruiting affiliates.

Additionally, the Commission Junction roster is packed with companies that would not be considered merely "small and mid-size", such as Apple, BestBuy, Dell, HP and Staples.