DISQUS

Mashable - The Social Media Guide: 2009/02/05/social-causes-survey/

  • Rachel Weidinger · 10 months ago
    If you're going to ask my name, location and my giving habits in the survey, I expect an upfront, detailed explanation of how you're going to analyze and publish the data. Odd research design choice to start out with trackable, personal info.

    Good luck with your interesting project!
  • Will Robinson · 10 months ago
    I'd be happy to post this link on ideablob if you want. Let me know. Best, Will
  • greg · 10 months ago
    Bizarre thing in the survey is that it seemed completely oblivious to the possibility that I find social media to the be the most error-prone, the most sketchy, the least-vetted, the least fact-checked, the most biased, and the least trustworthy source of all.
  • Justin · 10 months ago
    On the contrary to what Greg said, I feel that social media is the #1 way to connect with my charity. My charity of choice was pretty much started on facebook. I give through facebook (via a widget, through paypal) I connect through facebook, I watch daily update videos on whats going on through facebook, and I fully trust my charity for one simple reason. Transparency. You have to be real with people or they wont trust you no matter what medium you try to use.
  • Marisa Anstey · 10 months ago
    Thanks for the @mashable tweet leading me here. I am leading a 90min seminar about my marketing successes for a non-profit movement on Safe Routes TO School.

    http://www.bta4bikes.org/at_work/saferoutes_con...

    While I am really new to Social Networking, I am starting to see business-value in what I have been doing to procrastinate.

    Please keep me in the loop for non-profit social networking applications, if you don't mind. I'm hoping I can help others make this social networking leap by August. Thanks
  • Geoff Livingston · 10 months ago
    @Rachel: Many social causes are geographically tied. It's important for us to gather whether the digitally-cause concerned are primarily metro oriented, regional or just about anywhere. Thanks for your consideration of the survey!

    @Will please do.

    @Greg In addition to Justin's comment I would add that the socially fueled Internet may surpass TV as America's primary form of media and news information (see latest Pew stats). So, while it may not seem valid to you, people want to get information this way. Therefore, if social causes want to serve their stakeholders they must get savvy with conversational media.
  • Beth Kanter · 10 months ago
    @rachel - there's a confidentiality statement at the beginning of the survey - we won't be reporting on data at the individual level - only aggregated data. Because the original research was commissioned by the 3 foundations mentioned above, we'll also look at aggregated data for the three market areas.

    Is there AFP official wording that we should add to the survey intro?
  • Rachel Weidinger · 10 months ago
    @Geff My concern is not your collection of geographical info, it is NAME (especially attached to geo/ financial data.) You ask "Before we get started, please tell us a little about yourself. 1. Your name"

    @Kanter I get collecting geographic info. But why ask for names? What research value does that have?
  • Beth Kanter · 10 months ago
    Rachel - they don't. The name question has been removed from the survey - thanks for calling it to our attention!
  • Rachel Weidinger · 10 months ago
    Thanks for addressing my concern! Your survey rules. Let me see if I can delete those comments now that you've addressed them fully. Really appreciate your responsiveness!
  • Maddy · 10 months ago
    Well how could I resist such an invitation.
    Cheers
  • Will · 10 months ago
    I created the post this morning in our news section and on the front page. http://www.ideablob.com/posts/355