Ooohh, kinda freaky how the future of "all this stuff" is eerily similar to Eckhart Tolle's idea that our society is shifting to a collective consciousness. A fax in every room indeed!
gregory
· 1 year ago
and eckhardt is just saying what patanili impled many hundred years ago
Ben
· 1 year ago
I agree that there are too many social media pump ups out there, but aggregating them is sure to be a nightmare! I think it's probably going to end up that a lot of them just die off when the phase is over. Just like the search engine craze and the pogs craze.
Caroline
· 1 year ago
I'm a HARO user and already a huge fan, while also a "traditional" PR agency person. I can't quite see that one model eclipsing the other completely, but there's no little doubt of the power in Peter's approach - HARO is everywhere! Thanks for the keynote recap. Wish I could've made it.
Judy
· 1 year ago
Now if we could only find a free version of Cision!!! Anyone out there have free media lists?
junsumoney
· 1 year ago
A fax machine? What's that?
Anyway, I think he's on to something. I believe only the strongest social media platforms like YouTube, Photobucket, Flickr, MySpace, Facebook, Digg will survive. All those really weak followings like RockYou or TAG will die out. Eventually, there will be social aggregators, widgets, tools, API, open-source code, mobile preferences, and everything we do will be automated. Sounds cool, but it will take a 2 or 3 years to develop and install all these social media tools and organize the infomania.
Jackie Peters
· 1 year ago
People will always have passions and want to connect with others who share that passion. I think many of the more relevant niche sites will remain. I agree, there will probably be one or two aggregators that will deliver much of our content to us, but I think it will still originate with a variety of sources.
gregory
· 1 year ago
so much of this is just like normal life, we only meet the people we having something to do with, the rest we will never see
Jim Wilken
· 1 year ago
Nice coverage. I too am part of HARO. I've been in the media since '65 and WOW what changes we've seen. There are times when I go into my tech free study and just read a book. It keeps me grounded. My grandson will be born on my birthday, Sept. 8 into a world we couldn't have imagined. I mean it's freaky cool that I already know that.
Scott Fox
· 1 year ago
HARO rocks and is disruptive in just the right way. I wish I could have made it to Pasadena to hear Peter's talk. - Scott Fox
James Savage
· 1 year ago
Great eye opening report. We really are integrating the internet into our lives and not focusing on how to learn the technology. The technology side of the internet is only good for the software programmers. That is one thing I don't care about learning.
James
gregory
· 1 year ago
cool hgw we all have compelling necessities, that fit together, them to program, you to use, me to philosophize
gregory
· 1 year ago
social tracking, don't know what he means, the main thing i see is not much different than omniscience, everybody can know anything, anybody can know anything, anybody can know everything.
that's what it's all about
Alexa Ronngren
· 1 year ago
I'm another HARO user and raving fan!
Peter's on the mark with most things. However, I'm thinking the social tracking trend will slow down. It's all fun and games until you start feeling stalked! Seriously, social tracking will probably develop into a smarter system of social connection, perhaps even suggesting possible link-ups much the same way as Amazon now suggests additional products we may be interested in. Can you imagine the popularity of that for the dating market? Two single people are in the supermarket grocery shopping. They happen to have a few interests in common. Their cell phone sends an SMS from their network telling them to meet in frozen foods. Or instead of a potential date, it could actually alert businesses to a potential client. The uses for a smart system are only limited by our imagination.
- Alexa
SuperMan
· 1 year ago
Nice coverage
Norman
· 1 year ago
The new social media tools, like Twitter, will soon not be called "new." But there are too many different tools, sites, etc. And consumers seem to not like too have many choices because it makes it difficult to make a selection.
I agree Shankman about information overload: we're definitely hitting a wall given all the different social networking sites. Aggregation may be an answer, but I'd bet on an industry shakeout, with some sites failing, some sites combining, and some succeeding (with acquisitions).
From a marketing perspective, the question of social media is measuring its impact. Selling out Harrah’s in six hours may be great, but I'd be interested in how that stunt helped the company's brand, and if Harrah's was able to point to new room reservations as a result of the campaign.
All Comments
Anyway, I think he's on to something. I believe only the strongest social media platforms like YouTube, Photobucket, Flickr, MySpace, Facebook, Digg will survive. All those really weak followings like RockYou or TAG will die out.
Eventually, there will be social aggregators, widgets, tools, API, open-source code, mobile preferences, and everything we do will be automated.
Sounds cool, but it will take a 2 or 3 years to develop and install all these social media tools and organize the infomania.
- Scott Fox
James
that's what it's all about
Peter's on the mark with most things. However, I'm thinking the social tracking trend will slow down. It's all fun and games until you start feeling stalked! Seriously, social tracking will probably develop into a smarter system of social connection, perhaps even suggesting possible link-ups much the same way as Amazon now suggests additional products we may be interested in. Can you imagine the popularity of that for the dating market? Two single people are in the supermarket grocery shopping. They happen to have a few interests in common. Their cell phone sends an SMS from their network telling them to meet in frozen foods. Or instead of a potential date, it could actually alert businesses to a potential client. The uses for a smart system are only limited by our imagination.
- Alexa
I agree Shankman about information overload: we're definitely hitting a wall given all the different social networking sites. Aggregation may be an answer, but I'd bet on an industry shakeout, with some sites failing, some sites combining, and some succeeding (with acquisitions).
From a marketing perspective, the question of social media is measuring its impact. Selling out Harrah’s in six hours may be great, but I'd be interested in how that stunt helped the company's brand, and if Harrah's was able to point to new room reservations as a result of the campaign.