DISQUS

Mashable - The Social Media Guide: 2009/01/07/is-wallstrip%e2%80%99s-cancellation-an-omen-for-original-online-video/

  • Brian Sherwin @ Myartspace Blo · 11 months ago
    "Of course, the cancellation of WallStrip could be a one-off – a show that focuses on soaring stocks doesn’t work so well when the stock market is tanking"

    I think that is a good bet. As for making money on online videos that spread virally-- I think if anything we will find out who is the 'best'. Hard to say.
  • Nathania · 11 months ago
    I don't think it's an omen. Online video viewership continues to soar.

    If a CBS broadcast drama or sitcom was canceled, we wouldn't say the entire
    channel is in jeopardy.

    WallStrip probably could have succeeded in the hands of another owner, or
    if it had remained independent.
  • Adrian · 11 months ago
    "The media company is spinning the news by claiming they plan to “take the DNA from WallStrip and apply it” to other online properties."

    This might be less spin than it seems. Wallstrip's original host, Lindsay Campbell, moved onto another project also by CBS, http://www.moblogic.tv - mind you, production there seems to have slowed down a bit as well as of late...
  • Kenn · 11 months ago
    I think the real story is that CBS paid 5 Million Dollars
    for an online show! WallStrip is still the victor.
    I'm sure they didn't have to give the money back.

    And a warning to all video shows that sign on the dotted line with a big corporate company.
    You are at their mercy...and they have very little.

    Oh, and check out my show at http://www.thedogfiles.com
    Big, giant, scary corporate companies especially!
  • online video hustle bunny · 11 months ago
    Wallstrip was sold for 5 million on a perception basis and the fact that it was funded by a well-heel well-connected rich dude. It was easy for him to negotiate such a large sell-out price.

    The facts are the show never had a large audience. It had a buzz among the well connected and well-heeled for a bit, but that set doesn't particularly watch online video.

    I wonder if the rich dude who funded the show continued to tell all his well-heeled friends to check it after he sold it? Probably not.

    CBS didn't really know what to do with the show, and at 5 million dollars starting in the red ink after it's acquisition, how was it going to make money? Most ad sales teams don't know how to sell for online video, yet - and I'm sure they rather ring the bell for a huge on air sale than cloud the waters with pushing a online video sale that generates enough commission for a cab ride home the Chelsea after doing a line of coke at Veloce.

    CBS didn't know what to do with the show online. There online video strategy in that area was really poor. Online video is for infecting other sites and jacking their traffic, not for building a portal/destination site at the moment.
  • howard lindzon · 11 months ago
    Hi adam -


    I believe we are still the first inning of web video. tv shows are cancelled every year after many more millions are spent. people need to get some perspective on these things.
  • Semiote23 · 11 months ago
    If Internet Television is going to be held to the same standards as terrestrial boxes, it's going to fail. If it's just a different vector for the same type of show, it will fail. Name one show from the internet that follows an identical form (plotting, production, casting, marketing) to terrestrial TV. You can't. If the show was that good, it would have ended up on TV, and stuck. We're still in very early days for IPTV.
  • romeizburing · 11 months ago
  • Jack Mehoff · 11 months ago
    In my honest opinion, I think each of you is a pathetic loser with absolutely nothing to do. Reading and actually commenting on a BLOG about a meaningless company and analyzing the M&A activity in the WHOPPING $5M range is about as meaningless an existence as one could have. You should find a hobby...like MAKING FUN of losers like you.
  • Online Video Observer · 11 months ago
    http://en.wikipedia.org/wiki/Gag_name = Jack Mehoff

    You seem so angry about the analysis of 5 million. It was a bad deal.
    Think Billions for Broadcast.com by Yahoo or 25 million for Engagdet and the other lame blogs to AOL

    Down the drain. Nice.
  • Jack Mehoff · 11 months ago
    Think...you're a donkey. :)
  • Online Video Observer · 11 months ago
    I'll be watching you and your vituperative attacks in the defense of bad business.

    Did you take the fall for a bad acquisition?
  • Jim Long · 11 months ago
    No one would've predicted the death of traditional TV when shows were cancelled in the past. How is this any different? At CraftyNation.com we're producing niche market VIDEOS that we hope will encourage viewers to join our community. As we distribute the videos beyond our social network, we hope viewers will be inspired to join our community.
  • omare · 10 months ago
    hallo
  • omare · 10 months ago
    hallo