Closing the gap between consumer and corporation has certainly begun - now let's educate the 90% of companies that don't have a clue!
modemlooper
· 1 year ago
I work in social marketing and get companies who think they can do the same old thing online as they do on tv - a one way message telling you how to think and feel. They really just haven't got it yet.
Ben
· 1 year ago
I too work in marketing, and I must say that the viral video revolution is on!
Angela Wilson Gyetvan
· 1 year ago
Nice article. We've been delighted to work with the guys at Blendtec -- they're terrific, and we're thrilled that they've been so successful. One thing to note: we've also helped them sell blenders by using our ad serving technology to link to Amazon, so it's not just been about earning ad revenue on Revver -- they've actually moved a few blenders in the process.
Tamar Weinberg
· 1 year ago
I totally want a Blendec blender every time I watch one of these videos. I love how the Blendtec viral marketing tactic is the prime example of the effectiveness and power of video marketing. You hear about their campaign just about everywhere you go. They're doing a terrific job.
youporn
· 1 year ago
why this guy says "don't breath it" ... we cannot try this at home :)
George Wright
· 1 year ago
Thanks for the great article.... Gotta love the new tools available for marketers!
Emily
· 1 year ago
I have one of the Blendtec Blenders, and I can say from personal experience that they are as good as they claim for sure!
Luigi
· 1 year ago
Jackie: do you think it is possible to have selling figures before and after the viral campaign?
All Comments
Closing the gap between consumer and corporation has certainly begun - now let's educate the 90% of companies that don't have a clue!